Are you tired of the endless hype and nonsense being pitched to you by marketing sales people? Ever get frustrated with not knowing the impact, if any, that your marketing efforts are actually having on your business? Did you realize that you CAN have more control over your business destiny than you thought possible? Award winning advertising and marketing veteran Kevin Neff shows you that It can be as simple as replacing all the marketing nonsense you are being told, and sold, with good old fashioned commonsense! If you are a current or future business owner, this is a must read book.
About the Author
Kevin Neff is a business consulting and marketing maverick who believes in replacing business and marketing nonsense, with commonsense. During his professional career he has worked with everyone from small business “brick and mortars”, to the Secret Service of the President of the United States. Kevin specializes in creating brands that get businesses seen, heard, and found in today’s technology driven world. Kevin enables companies to grow business by focusing on not just gaining new business, but by retaining current business. He believes that “old school” should be the “new school” taught in business school, and the customer you already have, is more valuable than the one you don’t.