Sylvie di Giusto

The Image of Leadership is the result of Sylvie di Giusto’s journey through two career paths: one in the field of human resources, the other one as a professional image consultant. The title reflects the reality that everyone can and should acknowledge, which is that true leadership manifests itself in ways that are both seen and unseen.

This book will take you step-by-step through the development of your professional imprint. The focus will be on all of those things that people perceive about you, with an emphasis on your appearance and your image.

By all means, it’s not a “How-to” book, because there simply is no “one-size-fits-all” formula for a look of leadership. Instead this book provides you with a deep understanding of the most important concepts to achieve your image of leadership. Because…

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4 Reasons Your Company’s Representatives Should Look Like Chameleons

I have a wonderful job. My corporate clients usually welcome me with open arms although my expertise will help them only during an extremely short period of time.

Seven seconds. This is that brief moment when others first lay eyes on your employees, whether it’s at a meeting, on the job or at the point-of-sales.

Organizations dealing face-to-face with customers typically have higher image requirements, because their representatives have to make a powerful first and lasting impression. Otherwise their clients will not only view them, but their products, their services and their entire company in a negative light.

That’s why you need a winning team in any customer-facing unit consisting of highly specialized chameleons – a species with the most genius set of adaption skills and features within the world of reptiles.

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Book Trailer :: The Image of Leadership

About the Author

Sylvie di Giusto writes from twenty years of international experience as a human resource professional and as the owner of Executive Image Consulting based in New York City. As a professional speaker, corporate trainer and image consultant, Sylvie shows executives how the combination of ABCDs – Appearance, Behavior, Communication and Digital Footprint – reveals a person’s story, and how that story becomes a company’s reputation. She helps individuals and organizations to explore how people make up their minds very quickly about them, their leadership potential or their entire company, and either open the door or slam it shut.

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